There is a difference between planning for growth and planning for absence. Most of my life, building meant momentum—more work, more opportunity, more reach. The assumption underneath all of it was presence. That I would be here. That…
We don’t have land yet. Not because the vision isn’t clear, and not because the desire isn’t strong, but because circumstances haven’t aligned in a way that makes ownership possible right now. Legal uncertainty, financial constraint, and the…
I’ve been using AI longer than most people. Not just because I’m usually early to trends, but because I needed it. In 2017 I suffered a concussion, and for years afterward I dealt with issues that were hard…
For the past few years, I’ve had a growing sense that the quality of food has been declining. Meat, fruit, vegetables—nothing catastrophic, nothing you could point to in a single moment. Just a gradual shift. Slow enough that…
I joined BNI in May of 2022. I left in October of 2025. At the time, I was looking for a better way to market SOLUENCY. What I didn’t yet understand was that I also didn’t know how…
I am waiting to be sentenced following a federal trial that ended in a conviction on a single count. I’m not going to explain that in this post, and I’m not going to litigate it in public while…
I’ve spent most of my career not liking WordPress. That’s not something I’ve ever made much of publicly, and it’s not because WordPress is uniquely flawed or poorly made. My discomfort has always been quieter than that. It’s…
My name is Robert W. Lederhilger III — most people call me Rob. I grew up in a suburban town in New Jersey, near Paterson. I didn’t grow up with much and my parents divorced when I was…